Privacy Policy

Effective Date: May 18, 2026

Mercedes-Benz of Hoffman Estates (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you use our website, submit forms, communicate with us, and participate in our messaging services.

1. Information We Collect

We may collect the following information:

• Personal information you voluntarily provide, including your:
  • Name
  • Phone number
  • Email address
  • Mailing address
  • Vehicle information
  • Service and purchase preferences
• Information related to your interaction with our messaging program, including:
  • Opt-in and opt-out status
  • Message history
  • Communication preferences
• Website and device usage information, including:
  • IP address
  • Browser type
  • Device information
  • Website activity and analytics data

2. How We Use Your Information

We use your information to:

• Provide and manage dealership services
• Respond to sales and service inquiries
• Schedule and manage service appointments
• Send service reminders and repair updates
• Send dealership marketing and promotional communications
• Provide trade-in, equity, financing, and inventory-related communications
• Deliver messaging services
• Respond to customer support inquiries
• Improve website performance and customer experience
• Comply with legal and regulatory obligations

3. Communications

By providing your mobile number and opting into communications, you consent to receive recurring text messages from Mercedes-Benz of Hoffman Estates regarding:

• Sales opportunities
• Service updates
• Appointment reminders
• Promotional offers
• Marketing campaigns
• Customer care communications

Message frequency varies depending on customer interaction and preferences.

Message and data rates may apply.

You may opt out at any time by replying STOP to any text message.

4. Sharing Your Information

We do not sell your personal information.

We may share your information with trusted third-party service providers who assist us in operating our business, including:

• CRM and communication platforms
• Messaging providers
• Website hosting providers
• Marketing and advertising vendors
• Service scheduling and dealership software providers

We may also disclose information if required by law, regulation, legal process, or governmental request.

5. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect your information against unauthorized access, disclosure, or misuse.

However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

6. Your Choices

You may:

• Opt out of communications by replying STOP
• Contact us to update or correct your information
• Request removal of your information where legally permitted

7. Children’s Privacy

Our services are not intended for children under the age of 13. We do not knowingly collect personal information from children under 13.

8. Third-Party Websites

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of external websites.

9. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Updates will be posted on this page with a revised effective date.

10. Contact Information

If you have questions regarding this Privacy Policy, please contact us:

Mercedes-Benz of Hoffman Estates
Phone: (847) 885-7000
Email: [email protected]